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The Successful Pitch with John Livesay

The Successful Pitch interviews successful thought leaders and entrepreneurs who share their stories so you can have a road map to success. Join your host John Livesay, sales keynote speaker, sales expert and author as he provides insights on how to make your pitch compelling, clear and concise. You can download the Free sneak peek of his book "Better Selling Through Storytelling at http://www.johnlivesay.com.
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Now displaying: Page 1
Apr 4, 2016

Episode Summary

Claudia Iannazzo is the General Partner at Pereg Ventures, an early-stage venture capital firm. On average, Claudia hears of approximately 1,500 pitches a year, but only 5 of those actually get funded. Claudia shares her criteria on what she looks for in an entrepreneur, but also reveals an interesting insight. Despite not believing in the entrepreneur at first, she has funded them in the end, because they were able to prove their idea and their worth later down the line. 

Key Takeaways

  • 03:20 - How did Claudia get started?

  • 6:50 - If you don't make it easy, you'll get excluded.

  • 10:50 - What is the difference between working in Australia vs. U.S.?
  • 11:00 - When Claudia left Australia, she vowed never to start a company there ever again.
  • 13:15 - Is investing in a company like a marriage? Claudia says it can be worse than a marriage.
  • 14:50 - When Pereg Ventures invests, they get actively involved
    with the company.
  • 17:55 - How are entrepreneurs opening new doors for their customers?
  • 20:55 - A warm introduction is always best, but if you can't get one, don't be afraid to try a cold one.
  • 21:50 - What makes Claudia want to invest in a particular entrepreneur? What are her criteria?
  • 24:15 - Out of 500 companies, Claudia will only like 100 of them. 50 of them are worth a closer look. 10 will receive a formal due diligence check and 5 of those will get funded.
  • 26:30 - By 2017, CMOs will spend more on technology than their CIO counterparts.
  • 27:35 - Claudia recommends reading sci-fi books.

Tweetables

If you don't make it easy to understand, you won't get funded.
Investors want to be charmed by founders.
Talk with investors, not to them.
Do your customers see the value in what you do?

Links Mentioned

Judy Robinett Website
Pereg Ventures

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