Episode Summary
Julia Pimsleur is the CEO and Founder of Little Pim, the leading source for introducing young children to a second language. Her business has won 25 awards and is sold in 22 countries. Julia is on a fantastic mission to help one million women entrepreneurs make one million in revenues by 2020. Listen in to learn how she got started, how you can get off your entrepreneur hamster wheel, and more.
Key Takeaways
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02:50 - How did Julia get started in business?
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04:35 - Children often learn a second language too late.
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04:50 - How can you get off the entrepreneur hamster wheel?
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05:50 - Work on the business, not in the business.
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06:45 - Why is it so hard to raise capital?
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08:15 - Fully commit to raising capital.
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08:25 - Change your self-talk to 'When I get funded' instead of 'If I get funded'.
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08:30 - Fund raising is brutal and can be more difficult to do as a woman.
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10:20 - Venture capital has been working the same way for many, many years.
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10:55 - Julia talks about how she raised her first million dollars.
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13:25 - Julia shares a couple of tips on how to improve your pitch.
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15:10 - Put yourself in the shoes of an investor.
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17:35 - Julia recommends: Venture Deals by Brad Feld and The Fundraising Rules by Mark Davis.
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19:10 - You just have to be conversational, not perfect.
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19:20 - Investors expect you to be an expert in your world/industry.
Tweetables
Shift from ‘If I get funded’ to ‘WHEN I get funded’ mindset.
How to get off the startup hamster wheel.
Fortune favors the brave.
Pitch with grit and focus.
Links Mentioned
Judy Robinett Website
Julia Pimsleur Website
Julia Pimsleur Twitter
Little Pim
Million Dollar Women by Julia Pimsleur
Venture Deals by Brad Feld
The Fundraising Rules by Mark Davis
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