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The Successful Pitch with John Livesay

The Successful Pitch interviews successful thought leaders and entrepreneurs who share their stories so you can have a road map to success. Join your host John Livesay, sales keynote speaker, sales expert and author as he provides insights on how to make your pitch compelling, clear and concise. You can download the Free sneak peek of his book "Better Selling Through Storytelling at http://www.johnlivesay.com.
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The Successful Pitch with John Livesay
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May 31, 2017

Today's guest on The Successful Pitch is Dr. Mark Goulston who's written over seven books with great titles such as "Just Listen" and "Talking To Crazy." He said his whole intent is to heal the world one conversation at a time. I really love that. He said "When you talk with people, talk with them, not at them and not over them if you really want to have a successful pitch." One of the questions that we talk about is people are feeling when they hear your pitch is do I trust you not to hurt me? It's that whole fight or flight response that I talk about all the time. He's got a four-step process he's going to share on how to get people to say "I gotta have what you're pitching" and he really gives great insights on exactly what it takes to get people to connect with you when they not only feel like you've listened to them but as he describes you listen into them. Find out what that's all about. Enjoy the episode.

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