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The Successful Pitch with John Livesay

The Successful Pitch interviews successful thought leaders and entrepreneurs who share their stories so you can have a road map to success. Join your host John Livesay, sales keynote speaker, sales expert and author as he provides insights on how to make your pitch compelling, clear and concise. You can download the Free sneak peek of his book "Better Selling Through Storytelling at http://www.johnlivesay.com.
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Jun 10, 2020

Your brand is what makes or breaks your business. That is why it is crucial to create one that speaks not only to you but also to your audience. In this episode, John Livesay talks with the global branding expert, disruptor, and innovator, Jenny Fernandez, about some innovative marketing techniques that will see your business’ growth. Sharing more branding secrets behind her success, Jenny lets us in on the crucial role storytelling plays when crafting one of your own. She talks about how stories humanize a brand and drive breakthrough ideas to improve the consumer journey. When creating one, it is important to put it through the lens of the consumer and not just you. Join in on this great conversation to learn more about how to create a good story, one that allows you to reach more and create a bigger impact.

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