We are at the age of information that it becomes too chaotic to ever come out of it and offer something that stands out. Helping you to cut through the noise is the King of Clarity, Steve Woodruff. He lays down the three ways that can break through in a world where everyone is listening to so much information, allowing you to log into their brain and memory; he breaks down having a story, a symbol, and a snippet of information. Proving how, as his book is called, Clarity Win$, Steve shows the importance of arriving a clear identity, focus, and message in order to be heard, remembered, and referred.
When two skill sets match, it would definitely be an unstoppable joyride to success. It is the awesome secret sauce of entrepreneur couple Martin and Farah Perelmuter, Founders of Speakers’ Spotlight – a speakers’ bureau on a mission to change the world by helping clients put the right speaker in front of the right audience at the right time. Having taken the leap of faith to entrepreneurship, the power couple shares how they came up with their business, the value of complementary skill sets, and the concept of due diligence. Firm believers of building a business on trust, Martin and Farah tip us with the lessons they learned from the success of their first business and how they were able to apply it to the Spotlight Agency.
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Technology has greatly changed the dynamics of the world. Great leaders know how this impacts the business and therefore, learned to adapt with it. Taking the two together is best-selling author and keynote speaker, Erik Qualman, as he talks about the concept of digital leadership. Known as Equalman, the Digital Dale Carnegie, and The Tony Robbins of Tech, Erik shares how he has grown in his life by changing his mindset along the way and starting to look at how life happens for you and not to you. He believes that even failure has to be done right. Erik gets down into his work with Digital Leader, the superhero concept he has created a brand around, and why you should set a laughable goal. He reveals his secrets on what it means to give digital hugs especially in a world where it is easy to become impersonal.