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The Successful Pitch with John Livesay

The Successful Pitch interviews successful thought leaders and entrepreneurs who share their stories so you can have a road map to success. Join your host John Livesay, sales keynote speaker, sales expert and author as he provides insights on how to make your pitch compelling, clear and concise. You can download the Free sneak peek of his book "Better Selling Through Storytelling at http://www.johnlivesay.com.
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The Successful Pitch with John Livesay
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Nov 25, 2020

Do you remember when IBM's Watson, their artificial intelligence, actually beat jeopardy? Meet Neil Sahota, one of the key people behind the team at IBM that made that happen. Like all great ideas, Watson was conceived at a bar where Jeopardy happened to be playing on the TV. On today’s podcast, Neil joins John Livesay to dive into the world of artificial intelligence and its many elements, including artificial empathy. Neil talks about how artificial intelligence can actually make us more human. Tune in to this episode to unpack this insight.

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Nov 23, 2020

A great part of what hinders our productivity is our tendency to become distracted and lose our focus on what we are supposed to do. Did you know that music can actually help you solve that problem? Focus@Will is a new neuroscience-based tool that uses sequenced instrumental music tracks to increase your attention span up to 400% when working and studying. The mind behind this incredible invention is Will Henshall, a musician, scientist, songwriter and technology inventor. After a successful seven-year run with Londonbeat, a British-American dance-pop band who scored two number one hits in the early 1990s, Will turned to entrepreneurship, starting a number of startups in the digital recording industry. Listen as he describes the amazing benefits of Focus@Will in this interview with John Livesay.

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Nov 18, 2020

Keeping yourself healthy is definitely worth the investment and in order to do that, your financial health has to be in tip top shape as well. The financial health doctor and CEO of SIF Industries, Jill James, joins this episode to share her knowledge about financial health. She goes into the details of what financial check ups can do for your business and what are at stake if you decide not to have your finances checked. In addition to this, she gives some amazing tips on how to pitch and get funding for a VC. On this topic, she also talks about having an exit strategy and what you need to prepare in order to justify a VC. In addition, she touches on how to be successful in a small business as she emphasizes the importance of knowing and understanding the economics of your business.

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Nov 13, 2020

Influence is attention plus trust. Without trust, you're just making noise. This is what Amanda Russell, the author of The Influencer Code, believes. Amanda is a strategist, speaker, and professor of marketing. She said when we shift from focusing on transactions and focus on relationships, that's when we build something long-term. It's all about shifting how we think about what influence is. On today’s podcast, John Livesay interviews Amanda about her running career and how it's a metaphor for her marketing expertise. Tune in to learn about her specific tips on what you can do to become more influential.

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Nov 12, 2020

One of the difficulties many businesses face is finding the perfect timing to pop the question and ask potential clients to take the leap. How do you make people have the confidence and trust to work with you? In this episode, multiple best-selling marketing author, Tom Poland, joins John Livesay to reveal his unique answer: webinars. Tom shares with us his book, Marketing with Webinars, to guide us into the key benefits of using this method and what you can do to successfully get people to your lane. What is the Goldilocks marketing? How can you become more relatable? What role does storytelling play in the process? Why is reciprocity the most powerful force in marketing? Tom gives the answers and more in this discussion.

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Nov 11, 2020

With every business opportunity, maximizing your yield is a no brainer and that’s where the holistic revenue strategy comes into play. Mary Grothe, the CEO of Sales BQ, joins this episode to dive into the details of how this strategy works. Recognizing that in the world of business nobody is safe from rejection, she gives some important tips and pointers on how to recover and cope. Mary also stresses on the role your mental mindset plays in this and how your actions are connected with your emotional state. Listen in as she talks about what it entails when you become a leader especially during this challenging time and what you can do to bring out the best in the people that follow you.

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Nov 9, 2020

A business’ success lies upon the kind of people working behind it. Any business or organization that knows how to attract, develop, and retain great talent are well on their way to success, if not remaining as one. At the center of it all is a great leader who values the people they have. In this episode, John Livesay sits down with the co-founder, managing partner, and CEO of EF Overwatch, Mike Sarraille, to discuss how leadership skills are more important than a specific industry skill. He also talks about the importance of overcoming imposter syndrome and then dishes out on his book, The Talent War, which imparts some great wisdom from special operations around talent and how we are currently in a war to acquire the best talent. Join John and Mike in this conversation as they bring fresh insights around talent acquisition and leadership from the military perspective.

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Nov 4, 2020

How do women lead? In this episode, Julie Castro Abrams, Founder and CEO of How Women Lead, joins John Livesay as they talk about propelling women’s leadership forward and shifting the world’s frame. Julie shares her journey through the years from social worker to spearheading a network of women leaders and general partners in a business firm, she has done them all. Julie and John discuss the significance of having a network as they dig deeper into how Julie helps women and entrepreneurs, in general, to be resilient and find their true identity. Tune in and learn the importance of having grit and how you can get your shot to success. 

 

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Oct 26, 2020

Have you ever wondered if you should be running ads on LinkedIn versus another platform? In this episode, AJ Wilcox, LinkedIn ads professional and Founder B2Linked, joins John Livesay as they reveal the secret to making your LinkedIn post go viral. John and AJ talk about targeting people on LinkedIn and the strategies you can implement on LinkedIn for people to buy from you. Get to know AJ and his company a bit more as he shares his story of origin and his journey through the years. Tune in and learn the secrets to how you can leverage LinkedIn and increase professional traffic in your business.

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Oct 23, 2020

A good story is defined by whether you've moved somebody emotionally or not. When you bring the emotions out, you make your audience feel like they are part of it, and that could become the best customer experience you can ever design. On today’s podcast, John Livesay welcomes Scott Monty on the show to tell us more about transformational storytelling and the concept of creating emotions in the details. Scott is a Strategic Communications and Leadership Advisor helping executives become better communicators, better leaders, and better humans with timeless and timely advice.

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Oct 21, 2020

What is augmented reality? In this episode, Amber Allen, founder of Double A Labs, joins John Livesay as they explore the world of augmented reality and leveraging immersive experiences for consumers. Amber and John talk about innovative ways how brands reach their customers and how Amber helps her clients make the impossible a reality. With a disruption at hand and every industry is thrown out of whack, learn how Amber and her team utilizes the digital world and successfully imitate live events in cyberspace. Tune in and get a glimpse of what’s to come in digital marketing, the advances in AR and reach your audience in ways you’ve never seen before.

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Oct 14, 2020

Now more than ever, people are starving for leadership. In this episode, the CEO whisperer, Cameron Herold joins the pitch whisperer, John Livesay, as they reveal the secrets to inspire and upgrade your organization and achieve that exponential growth. Get to know Cameron and how he got his moniker as he takes us through his story of origin and his expertise for crazy growth that he’s more than willing to share with the most dynamic business leaders. John and Cameron talk about the work Cameron does by helping leaders be better CEOs and lead better teams. Tune in and learn the secrets to grow your business to heights you’ve only dreamed of before.

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Oct 7, 2020

Having influence over people without being manipulative is a skill in itself. This episode, Brian Ahearn, the Chief Influence Officer at Influence PEOPLE, joins John Livesay to talk about the fascinating story of how he began his journey to reimagine influence and persuasion. He touches on the importance of grasping the skill of influence and its effects, not only in business but also in your personal life and relationships. Learn the true meaning of persuasion and understand the principles behind effectively using this skill to affect change in your surroundings. Brian also gives his insight on looking at improving yourself from a different perspective. Plus, know why not everything a successful person does will have the same effect on you and how you can approach this scenario differently.

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Sep 28, 2020

How can you effectively use LinkedIn as a tool to widen your connections, increase your sales and grow your business? Get ready to take notes as the Pitch Whisperer, John Livesay, joins forces with the LinkedIn Whisperer, Brynne Tillman, to talk about the most important things that you have to remember when selling on the platform. Brynne is the CEO of Social Selling Link and author of the LinkedIn Sales Playbook. Having been in this niche since people barely knew what LinkedIn was, Brynne redefines social selling as something that is beyond pitch-spamming. She teaches her clients how they can earn the likes and the right to connect with people on LinkedIn using strategies that put more emphasis on relationship building rather than sales pitching. Listen in as they discuss the importance of building connections and engaging in conversations and building a profile that reflects your brand message, as well as a number of real-life examples that illustrate these powerful principles.

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Sep 25, 2020

As the years go by, it seems like the world has become significantly smaller. It has become easier by the day to reach other people and even set up your own business. In this episode, John Livesay interviews Sleem Hasan, the founder and CEO of Privity FZ LLE, to talk about global investing. He takes us through a global lens of his own journey that spans different countries and shares the different lessons and experiences he got. How can being globally competitive help you? What are the benefits of a global eye? Sleem answers these questions and more with John. 

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Sep 23, 2020

The entrepreneurial journey is very much like your journey towards being good at sports. At first, you may find yourself in that awkward phase of just fumbling over things, and eventually, after some practice, you may well be on your way to reaching that success. John Livesay has someone whose passion in both sports and entrepreneurship lend him some parallel lessons that made him the highly successful internet entrepreneur that he is now. John sits down with Alex Nerney, the co-founder of Avocadu and Create and Go, to share with us those lessons, primarily with how he created two separate million-dollar websites. At the heart of it is his skills at monetizing his blogs, and he helps you with that by giving some tips and tricks to do the same with your own passions. What are some common mistakes people make when creating their websites to sell a product? What can people do to scale an online course? Alex answers all these questions and more as he inspires you to follow your passions and make money while doing it.

 

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Sep 22, 2020

Gone are the days when blogs are like their authors’ personal diaries. Today, blogging can be monetized just like any other business, if you know where to start. This is what health and wellness blogger, entrepreneur and adventure junkie, Alex Nerney, teaches to his community at Create and Go, a website that teaches people how to build a blogging business and make money from it. Alex also runs Avocadu, a health and wellness website that reaches over 3 million visitors yearly, as well as two YouTube channels that offer unique content in his two passions – blogging and wellness. Joining John Livesay on the podcast, Alex shares his personal blog monetization philosophy, which puts emphasis on finding a niche and dominating the one platform where you can find the people who will get the most value from your content. He also talks about affiliate marketing and creating products and services based on what your community wants. With Alex at your side, you won’t have to burn bridges anymore to focus on your blog; he’s already done that for you!

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Sep 21, 2020

What do college and business have in common? In many ways, the very habits that bring you success in the former are the same habits that will help you succeed in the latter. Join John Livesay as he discusses some of these habits with professional speaker and lifestyle architect, Jesse Mogle, author of College Success Habits and host of From Sobriety to Recovery podcast. Jesse Mogle’s spent 12 years in college while battling addiction. Looking back at all those years, he reflected upon the things that he did that somehow got him through until graduation despite his condition and condensed all that learning into seven actionable principles that will help you succeed not only in college but even in your career and personal life. Listen in as he talks about the importance of a growth mindset, discipline, flexibility and the sheer tenacity to just show up, ready to receive success.

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Sep 16, 2020

Even as we get bombarded with so much data today, many still don't know how to use it for their business. It is time to change that and start to become data fluent before it is too late. In this episode, John Livesay interviews the founder and CEO of Juice AnalyticsZach Gemignani, about the need for data fluency, learning the language of data and turning it into an empathy tool that will set you apart from your competitors. More importantly, Zach highlights the role of taking action. After all, data without implementation is wasted money. He shares the ways we can present and use it effectively in our business in providing analytics and solutions that can positively impact people most.

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Sep 14, 2020

Sometimes, in the pursuit of success, people tend to lose track of what really matters - their life. Jeff Hoffman, the Global Chairman of Dream Tank, joins John Livesay in this episode to talk about what you can do to get your life back and still grow your business. Jeff shares his personal story and how he discovered a straightforward formula to achieve success. Leaning on the notion of working efficiently instead of working all the time, he dives into the details of how this strategy contributed to his success. He also touches on the biggest mistakes you can make when pitching to investors and reveals what approach you need to use to capture their interest. 

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Sep 9, 2020

Age old principles of sales hold true even in the era of social selling. Just with traditional selling, it is all about being creative with your presentation – a feat that can only be achieved by knowing what your client needs and building a relationship of trust with them. Joining John Livesay to talk about this is, Mike Montague, Global Head of Content and a Certified Trainer at Sandler Training. Mike is author of LinkedIn the Sandler Way, a groundbreaking book that documents some of the best practices of social selling from Sandler graduates. He also hosts the How to Succeed Podcast. In an in-depth conversation, Mike delves into the world of social selling, dispels the myths and misconceptions surrounding it and gets clear about the principles that really matter.

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Sep 7, 2020

Rarely does it happen when a CRM becomes a salesperson’s friend as opposed to another project they have to do. This is how revolutionary Salesflare has become, a CRM system that automatically fills itself out so salespeople don't have to waste time manually putting information in. On today’s show, Jeroen Corthout, the Cofounder of Salesflare, joins John Livesay to talk about how you can sell with flair and the importance of building stories that take your clients on the complete journey. Don’t miss this episode to hear firsthand how you can start applying these same principles of storytelling to win new clients for your business.

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Aug 31, 2020

There is no magic bullet, there's a missing bullet. In this episode, Jim Karrh, PhD, joins John Livesay as they discuss the science of customer connections and how you manage the messaging you send out. Jim dives into the importance of consistency in order to build trust with your customer and promote loyalty. If you're going to recommend something to somebody, be sure to give the specifics of why you think they would like it. Jim and John share their thoughts on the importance of storytelling and the habits you need to remain consistent and develop trustworthiness. Get an inside look at how you can manage your message and Jim’s approach to coaching his clients to be intentional.

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Aug 26, 2020

Every one of us has had that experience of sitting down to really focus on a task only to be bothered by an email notification. Thanh Pham, the Managing Director at Asian Efficiency, has a program called Inbox Detox, which helps you optimize your email and break free from distraction to become more productive with your work. Thanh’s work at Asian Efficiency is all about helping people become more productive by maximizing their time, energy and attention. He believes efficiency is the product of focus and attention – something that goes against the popular demand for multitasking skills in the corporate world. Listen to Thanh explain this and more as he joins John Livesay on the show.

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Aug 19, 2020

The 100th day is typically a milestone for any career. For Dr. Diana Hendel, however, it came with a tragedy that changed her life and led her to a profound understanding of trauma and how individuals and organizations can come out of it with hope and resilience. Joining John Livesay, she shares the tragedy on her 100th day as CEO, and how she learned to let go of the blame, shame and guilt that came with it. Diana’s career spanned more than 25 years of experience in leadership at all levels of complex organizations. She was the CEO of Long Beach Memorial and Miller Children’s & Women’s Hospital and currently serves as Senior Partner with Partnership Advantage. Join in as she shares the story of how she and her organization came out stronger after the traumatic experience – a powerful message which she brings out to the world through her new book.

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